Guerrilla Contacts

How many times do you contact a prospect until you give up? Here’s the statistics on making contact with a prospect vs. converting them to a customer:

• First contact with a prospect you have a 5-10 % chance of having them become a customer.
• Second contact with a prospect, you have a 10-20% chance of having them become a customer.
• Third contact with a prospect, you have 20-30% chance of having them become a customer.
• Fourth contact with a prospect, you have a 30-40% chance of having them become a customer.
• Fifth contact with a prospect, you have a 50-60% chance of having them become a customer.

Every contact after the fifth contact gives you a 60-70% chance of having them become a customer.

So how many times are you going to contact your prospects in the future?

Dale Richardson
Certified Guerrilla Marketing Coach

Drcop Marketing
www.drcop.com