In a selling situation, do you tell the prospect all about you, your company, your product or service, and how great you are? Prospects can get that information from your brochure or website.
Potential buyers are only interested in one thing…themselves and solving their problems and issues. So instead of telling them all about you; ask questions to find out about them and their situation. If they took the time to have you come in, they have some problem(s) or issue(s) they want solved. Find out what they are and then sell the solutions (your product or service) to their specific problem.
Dale Richardson
Certified Guerrilla Marketing Coach
DRCOP MARKETING
www.drcop.com
Potential buyers are only interested in one thing…themselves and solving their problems and issues. So instead of telling them all about you; ask questions to find out about them and their situation. If they took the time to have you come in, they have some problem(s) or issue(s) they want solved. Find out what they are and then sell the solutions (your product or service) to their specific problem.
Dale Richardson
Certified Guerrilla Marketing Coach
DRCOP MARKETING
www.drcop.com
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