The average business invest only“4%” of their gross revenues in marketing their business and use only two or three strategies or tactics to market their business. This might be the reason the average business doesn't make it to the five year mark. Do you want to be average? Guerrilla Marketing companies are not average. They are aggressive in their marketing and they know that marketing is not something you should do or something to do when business is slow. Guerrilla businesses market their business everyday. They utilize as many Guerrilla Marketing Weapons as they can use effectively. Guerrilla companies practice the concept of “Plan-Do-Review”. They measure and track every marketing strategy and tactic and constantly work on their “ABTS” (Attitudes, Behaviors, Tactics, and Strategies).
Dale Richardson
Certified Guerrilla Marketing Coach
DRCOP MARKETING
www.drcop.com
Dale Richardson
Certified Guerrilla Marketing Coach
DRCOP MARKETING
www.drcop.com

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