Wednesday, July 29, 2009

Guerrilla Marketing Patience

Remember, marketing is a “Process”. It’s not a one time attack. One of the biggest problems many businesses have is not that prospects and customers get tired of your marketing, it’s you and your employees getting tired of it. Because it’s your marketing message, it penetrates your mind every time your see or hear it. But with the thousands of marketing messages people are exposed to everyday, most of them never penetrate their minds. Remember, only one out of three of your marketing exposures will penetrate your prospects mind and they need on average, seven exposures of your marketing message to become a customer. The key is to have patience when it comes to your marketing.

Dale Richardson
Certified Guerrilla Marketing Coach

DRCOP MARKETING
www.drcop.com

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