Guerrilla marketers look for any opportunity to connect with their prospects and customers. Whatever their business or personal interest are, you should always be looking for things that you can give them that is not a sales pitch but something they would appreciate. If they like motivational or inspirational quotes and stories and you run across one, send it to them. If they like golf, if you see an interesting article of golf, send it to them. By doing these little things, you are not only helping to build and strengthen your relationship with them you are building “top of consciousness” or “top of mind” with your prospects and customers. Key...People buy from people they like, trust and feel comfortable with!
Dale Richardson
Certified Guerrilla Marketing Coach
DRCOP MARKETING
www.drcop.com
Dale Richardson
Certified Guerrilla Marketing Coach
DRCOP MARKETING
www.drcop.com
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