You have written down your 4-5 most common objections and have written out how you want to respond to them. Now that you are pretty sure you will be hearing these objections sometime during your sales process, why not be proactive and bring them up and handle them early in the process. Many times, a prospect has this “bomb” (objection) in his pocket and they are just waiting to blow your presentation apart. If you defuse their potential bombs early, your sales process will be much easier and more productive.
Dale Richardson
Certified Guerrilla Marketing Coach
DRCOP MARKETING
www.drcop.com
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