Guerrilla Marketing: Intentional vs. Unintentional

"Traditional marketing is, for the most part, unintentional. It tends to ignore the little details, such as how your phone is answered, the decor of your office, the attire worn by your employees. Guerrilla Marketing is always intentional. It pays close attention to all the details of contact with the outside world, ignoring nothing and realizing the stunning importance of those tiny but supercharged details."
-Jay Conrad Levinson, Guerrilla Marketing

Dale Richardson
Certified Guerrilla Marketing Coach

DRCOP MARKETING
www.drcop.com