Friday, January 8, 2010

Guerrilla Marketing: Marketing To Individuals vs. Groups

"Traditional marketing has always aimed its message at groups: the larger the group, the better. Guerrilla Marketing aims its message at individuals, or if it must be a group, the smaller the group, the better."
-Jay Conrad Levinson, Guerrilla Marketing

Dale Richardson
Certified Guerrilla Marketing Coach

DRCOP MARKETING
www.drcop.com

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