Guerrilla Fusion Marketing Partners

Whether you call it strategic alliances, collaborative marketing, marketing partnerships or what Guerrilla Marketing calls “Fusion Marketing”, it is one of the most powerful marketing strategies you can use. Fusion marketing allows you to exposure your business while not spending a lot of money.

Internet marketers are far ahead in this area. They understand the value of their customer mailing list to other non-competitive internet marketers. When one marketer comes out with a promotion, all of their “Fusion Marketing” partners send the promotion to their customer list. So instead of sending the promotion to say your 1,000 customers, if you have ten Fusion Marketing partners all with 1,000 customers, you now have exposed your marketing message to 10,000 potential customers. And the best part, it didn’t cost you a penny more.

Find other businesses, which are not direct competitors, whose customers and prospects match your target market. Then find ways to piggyback on each others marketing.

The marketers, who use their imagination and “out-of-the-box thinking”, will be the winners when it comes to Fusion Marketing.

Dale Richardson
Certified Guerrilla Marketing Coach

DRCOP MARKETING
www.drcop.com